Post Level Text Link Ads

Text Link Ads has a fantastic service, but they aren’t content to just sit around and let the money roll in. Today I received an email from TLA about their latest offering – Post Level Text Link Ads. This is exactly what it sounds like – ads on single posts, rather than on the index or site-wide.
Just like regular Text Link Ads, the post level ads feature:

  • Automatic pricing
  • No extra coding ( WordPress Plugin )
  • Editorial control ( if you have selected that option )

Post Level Text Link Ads is a great new offering, especially for those who have all their ad slots filled, and assumed that their TLA earnings were maxed. For publishers who still have available inventory, I’d say that they probably won’t get many bites on single posts just yet.

I also think that blogs who are featured on Digg often will see some activity in this area. Posts that are Dugg get significant traffic to single posts, which would present great advertising exposure.

When you have a chance, upgrade your TLA WordPress plugin, so that you can begin offering Post Level Text Link Ads on your site now.


  1. Kyle Eslick said

    April 10 2007 @ 7:40 pm

    Wow, lucky you!

    Do you just download and reinstall a new plugin to get the update?

  2. Alan Liew said

    April 10 2007 @ 9:37 pm

    Sound interesting. Ads on single post. This means TLA publishers can sell different ads in different posts and more text-link ads can be sell with this new arrangement which means more money you can make. Rights?

  3. Leroy Brown said

    April 11 2007 @ 4:38 am

    Yup, you just download and install the new plugin – no extra work required. Typical TLA smoothness.

    Alan – exactly. Now instead of being limited to 8 or 10 total ad sales, you are only limited by the number of posts that people want to buy ads on.

  4. Everyday Weekender said

    April 11 2007 @ 9:33 am

    sounds great.. but I’m jealous.. I’m not approved to TLA.. how long do you have to wait until you get approved?

  5. Leroy Brown said

    April 11 2007 @ 9:51 am

    I don’t know if they have a specific time or not, but I know they do require a certain amount of traffic / ranking before you can be a publisher.

    Their algorithm for determining approval isn’t public, but it’s probably some combination of Alexa rank, Page Rank, and backlinks. No one’s 100% sure though, except for perhaps Patrick Gavin 😉

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