Green Llama

Another month has come and gone, in spectacular fashion. So far this year, May has been my best month – an all time record for me , in fact. Fortunately I’m a fan of breaking records and setting new ones – like I did in July. Compared to June, net profit jumped 59% – not shabby at all. It was even up 25% from my previous record May. “Best Month so Far” isn’t a bad thing at all; in fact, it’s a great feeling. Let’s break it down:

Adsense

July marked my second best Adsense month to date – up 31% from June. Still didn’t match my May Adsense numbers, but I’m not complaining. Adsense revenue made up 34% of my total income for the month – right around a third. Still high, but I can live with it.

Text Link Ads

Text Link Ads held steady this month, with a 2% increase. That’s what I love about TLA – it’s relatively steady. TLA made up 13% of my total income for July.

Linkworth

Linkworth continues to be solid, increasing every month I’ve been a member so far. Linkworth income was up 24% for the month, and made up a total of 6% of my income. I expect these numbers to keep getting stronger as my inventory sells.

Kontera

Oh Kontera, how I love thee. Best month ever for Kontera – I love saying that. Kontera income was up 24% over June, and a few bucks over June, which was my previous best. It made up 24% of my total income for July.

Affiliate Programs

Since I shut down my PPC marketing efforts, I won’t see any more affiliate losses for awhile. Hence, I swung from a loss to a small affiliate profit. The small profit only accounted for 2% of my income, but profit is profit, and I’ll gladly take it over a loss, any day.

Sponsored Posts

I worked hard on the sponsored post front, and picked up a lot of great opportunities. Income from this stream went up 1600%, and accounted for an impressed 21% of my total income. I think there’s a simply amazing amount of potential for sponsored posts – they provide an incredible value to the advertiser at a very reasonable cost. The permanent links are worth much more than the advertiser pays for them. I will continue to ramp up sponsored post participation, provided that they are relevant, and don’t overshadow my regular posts.

July 2007 Overview and looking forward

July 2007 was fantastic in just about every facet. Every metric that I track was up, up, up, which leaves me little room to complain. I’ll continue to focus on getting better sponsored post opportunities, and moving income to “fixed” sources like TLA and Linkworth. August will be a fantastic month.

2007 Year to Date

I’m very happy about the direction that 2007 is taking. I’ve done a great job diversifying my income, and reducing my dependence on Adsense. Just imagine, if I was still only using Adsense ( like I once did ), then I would have made just a third of what I made this month. By putting my eggs in different baskets, I’ve tripled my income this month.

I’m learning what works and what doesn’t every month, slowly. I’m going to continue working hard on the profitable projects, and tossing the others to the side. On to August, and new records. After all, what fun is setting records if you don’t get to break them?