Green Llama

There is a lot of competition on the internet for whatever niche you’re in - there’s no question about that. You have to be bigger, better, faster, and stronger than everyone else around you if you want to be successful. Well, you can do that, or you can be smart, and have a draw. What’s a draw? Something unique about you or your site; a reason for people to visit your site over someone else’s.

Think about some of the more popular sites - what do they have as their draw? John Chow has the massive amount of money he brings in every month - quite the draw. Darren Rowse is the consummate professional blogger - a great draw. John Cow has the whole parody thing going on - humor works too. Shoemoney, of course, has that old Adsense check going for him. And the most famous among this group should be obvious - I have the Green Llama, which is the ultimate draw.

So you have a choice. You can be better than all the other sites. Or you can be smarter, and be more unique. Your choice.