September 2007 Online Earnings Report
So long, September. Not a bad month by my measure, but just slightly worse than August 2007. Three percent worse, if you’re talking about total profit for the month - so nearly even really. Let’s take a quick look at the breakdown:
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Adsense
Income from Adsense dropped 5%, but made up a total of 48% of my total income - a small improvement from the 51% last month. Though it’s a small drop, my Adsense income has been very solid all summer long.
Text Link Ads
Text Link Ads income increased 3% this month, and accounted for a total of 21% of my income. That’s nearly the same percentage as last month - a good chunk, in other words. TLA is relatively stable ( in the sense than any online income can be stable.
Linkworth
September brought about a 15% jump in Linkworth income - not quite back to my previous high, but good anyway. Linkworth counts for about 6 and a half percent of my income - not much overall, yet.
Kontera
August and September have not seen the same Kontera numbers that May - July brought. In fact, September was even worse than August - 14% worse, in fact. I’m still hoping that this is the last of the “Summer Slowdown”, and October will return better numbers. Kontera counted for just 13% of my income in September - that’s compared to a high of 31% back in June 2007.
Affiliate Programs
I don’t do much in the affiliate area right now… as such, affiliate earnings dropped 14%, and account for a total of just 5% of my income. I won’t lose any sleep over it, because I consider this to be “extra” money, that I’m not actively pursuing.
Sponsored Posts
I continue to see a huge opportunity in sponsored posts, and I keep passing it up. My income from this area dropped 35%, and made up a sad 2% of my income for the month. There’s really no excuse for not doing a better job here - the potential is just huge.
September 2007 Overview and looking forward
September 2007 was a good month when all is said and done. The problem is that I have seen two consecutive months with a drop in income. Why? Quite simply, I have been working less. Less posts + less promotion = less income. Pretty simple formula.
My wrists have been hurting pretty badly all month, which limits how much I can type. I also purchased and closed on a house this month, which sucked up a lot of my free time. Moving this month will keep me away from working a bit too. Hopefully I can turn things around in the time I do have, and see an increase in October.
2007 Year to Date
I set a goal for 2007 way back in January, and if all goes well, I will surpass it in October. A solid 4th quarter could mean a crushed goal.
My focus will be productivity - if I’m in front of the computer, I need to make sure I’m making the most of my time. Between working a demanding day job, and enjoying a wonderful family life, finding time to run a business ( even an online one ) can be difficult at best. But that’s a sorry excuse, so I won’t use it.
The bottom line is that it’s October, and I need a solid month. This month can be better than September, and it will be.
Ray Dotson said
October 2 2007 @ 2:59 pm
You’re doing great, Leroy! You tripled your online income since January and that’s awesome. Keep up the good work!
Jeremy Steele said
October 2 2007 @ 4:16 pm
Just curious, what program do you use to make the graphs?
Leroy Brown said
October 3 2007 @ 8:57 am
Thanks Ray - I need to remember how much progress I’ve made overall sometimes, and not worry about small dips in month-to-month numbers.
Jeremy - Good old fashioned Excel 2007, copied and pasted into Photoshop makes those graphs. Looks like I accidently saved them as GIF’s instead of JPG’s, so the colors look terrible though. Excel 2007 is slow, and I don’t care for the menu system, but the graphs and charts rock.